Persimi does a lot more than just provide detailed human insights from uniquely authentic AI personas. It's a powerful tool to augment your existing human-facing research and provide capabilities that open new doors to human feedback.
Persimi is ideal for anyone seeking detailed insight into the people they serve–including product teams, UX researchers, marketers, founders, investors, public servants, educators, journalists, property managers, and so on. If you can do your job better by having a greater understanding of the humans your work reaches, Persimi is for you.
Persimi offers a free plan with limited access for users who want to see it for themselves or who don't need extended features. Paid plans offer more features and more access.
Just sign up for a free account and pick a Spotlight Persona to explore. You can chat, ask questions, and even generate a report — all without setting anything up.
Persimi's AI personas are simulated human beings that are portrayed by a sophisticated AI. They are defined by a detailed array of attributes (which you can customize).
Absolutely. You can define every facet of your own personas to the smallest detail, or let Persimi define less-important attributes for randomness.
Our AI personas are designed to be representatives of human beings with similar attributes. You can converse with them, like you would any human being, and generate insight reports using any persona as a basis.
Personas provide accurate feedback to a very high degree, relative to the humans they represent. Keep in mind that AI can make mistakes and that even human beings don't always give the 'right' answers in interviews. Since Persimi is designed to simulate authentic interviews, there is an intentionally high degree of subjectivity in what our personas communicate.
Persimi's AI personas are powered by OpenAI (Also known as ChatGPT) via prompt instructions and other augmentation that is unique to Persimi.
Conversations in Persimi are facilitated by detailed profile information, contextually-dynamic prompts, and other tidbits that greatly enhance the authenticity of simulated personas and dramatically improve the value of the responses they provide. We won't say it's impossible to replicate the value of Persimi by working directly with AI chat, but it would take detailed expertise, a lot of time, and a ridiculous amount of patience.
Spotlight Personas are public personas available to all Persimi users. They represent people from fascinating walks of life all over the world (and throughout history). They may not relate to the specific types of people you hope to research with Persimi, but they can provide an example of what AI personas can do, deliver unexpected insights, or offer a welcome diversion.
The list of attributes that defines a Persimi persona is too long to list fully, but here's a few of the key elements:
Unlike the role-playing you might do directly with ChatGPT or another AI, Persimi's AI personas do not lose focus or shift out of character. They are their persona and only their persona, immersed completely in their role.
No. There are no prompts in Persimi. All of your interactions with AI personas are seamlessly presented as natural language chat. You'll forget you're even chatting with an AI.
No. Persimi can't replace the value of an actual conversation with a real human being, especially as it relates to obtaining their unique perspectives on their unique human life. Persimi's role is to simulate conversations you're not going to have, augment the information human conversations provide, and to help you have more substantive human conversations in general.
Yes. Persimi's AI personas are directed away from adult themes and sensitive topics. This is not a guarantee that conversations will never drift into uncomfortable territory. Our goal is to facilitate insightful conversations with a strong sense of propriety for the sensitivities of our human users. We will continue to fine-tune what's permitted, what's not, in what context, and via what methods.
Persimi's Insight Reports are polished, sharable documents, each with structured insights, quotes, summaries, and other information relevant to their content. You can view examples of our actual reports below.
In Persimi's one-of-a-kind Multi-Dimensional Report, you can ask a question to any persona multiple times. And every time they answer, it'll be as if it's the first time they're hearing the question. Every time they'll be in a different context, with different moods, and different times a day. You'll be amazed at how subtle context changes can lead to extremely insightful differences in the same persona's answer.
Select a persona, and Persimi will give you insights about what channels you could use to reach the real humans that persona represents in the real world, and messaging tactics to make your outreach effective.
Generate a Conversation Analysis on any of your persona conversations, and Persimi will analyze what it might mean to you in terms of insights that can be drawn, clarity on the challenges and goals of the persona, and other valuable highlights you can use to get a lot more value out of every exhange.
Absolutely. Persimi reports are excellent objective third-party validation. Every report is designed to be clean, professional, and shareable — perfect for internal decks, client pitches, or product proposals. Just credit Persimi when sharing externally.
Persimi is in a very early stage of development, so our support documentation is limited and fluid. If you have a question that isn't answered above, reach out to us any time at help@persimi.com and we'll get back to you with an answer ASAP.